There is no doubt that YouTube is a web video phenomenon of the 21st century. If you aren’t already using YouTube video marketing as a promotional tool for your online content or yourself, then it’s high time that you give the idea some serious consideration. Here are reasons why: YouTube has already served up the equivalent of 2.74 billion views at an estimated 46 terabytes of video footage worldwide, making it the first port of call for anyone interested in online video search. This popularity has been the biggest contributing factor to the growth of YouTube online video marketing. The reason why Internet video marketing is winning so many supporters is that video boosts customer interactions, drives sales, and promotes viral content sharing. This has been shown to largely affect brand awareness. Small businesses are looking to use video marketing to increase their brand online.
How do you get started with YouTube online video marketing?
If you’re contemplating YouTube marketing, then the following strategies are worth noting:
Video Marketing for Small Businesses
Business video marketing is also getting positive reviews from companies using it. Majority of organizations using online video marketing are satisfied with the results and will continue to use in the future. Technological developments have made the creation of videos for marketing purposes more available. Marketing videos can now be made using stock images for free, on services such as Video Marketing Uncut using static images, or by simply adding business details to a video together with branding.
Those that prefer a direct response video which is normally 1 or 2 minutes in length will find that they tend to get a very good response with this type of video format. Irrespective of the business video marketing technique you choose, try to make it short – 2 minutes maximum and keep it simple.