Simple guidelines for making Animated Explainer Video

In today’s business world, animated video ads are the trend of the season. In simple terms, an operator creates these videos, is typically animated, and promotes a brand, product, or service. Explainer videos with animation are very cost-efficient and effective, and they are often the best choice for marketing. Going with a professional explainer video production services often benefits and contributes to a company’s marketing efforts, but only after a thorough review of the types of videos made previously by the video maker and determining whether they are really good and serve the marketing intent.

What does not pique the interest of the audience? Poor explainer videos resulted in lower visibility and sales. What is the rationale behind this? There are a few critical errors to avoid when making an explainer video for your business. To avoid making those errors, keep these eight rules in mind when producing an animated explainer:


It is the most crucial feature of the video. The content creator is familiar with the elements of storytelling and can imagine how a plot will unfold. You’ll need the assistance of a specialist for this.


A crucial aspect of animated explainer video development is the voice-over. It’s the process of using a natural, fluent, and intonation-perfect voice to make a strong impression on the audience. it can be very beneficial to the marketing process.


Always conduct thorough research into the service to be sold. This research is important because it will incorporate valuable information into the video later on. Even if a similar service is available on the market, doing some analysis, there will assist in identifying the shortcomings and demonstrating why the new service is superior to the current one.


Even if a similar service is available on the market, doing some analysis, there will assist in identifying the shortcomings and demonstrating why the new service is superior to the current one. The primary goal of the animated explainer video should be to reach out to the appropriate audience. It isn’t possible to satisfy everybody because “neither here nor there” often occurs. As a result, it’s important to reach the right audience.


 It’s crucial to get the video in the right place. Explainer video production services also make the mistake of putting the animated explainer video on their ‘About Us’ page rather than their home page. The video should catch the viewer’s attention as soon as they arrive on your website, so it should be on the front page.


Do you know what else is crucial? The video has been thoroughly checked. It refers to independently monitoring audio and video before publishing it. And when it sounds and appears to be effective, is it ready for publication. Any error or omission may significantly impact the overall impact of the video on the promotion of your company’s service or product.

May 7, 2021

Understanding the Key Neurotransmitters and How It Affects You

Living in the digital age promotes progress and development but one side effect is you are increasingly detached from your physicality. You have to understand that because of modern life, the balance of neurochemicals is disrupted making you more prone to anxiety and eventually depression. This is why many pharmaceutical companies are keen to readjust the imbalance through pills and powders.

Knowing this, it is important that you get in tune with your body now before it is too late. You should start by understanding the different neurotransmitters and how it affects your body if you want to improve your wellbeing. When you hear about neurotransmitter, it refers to the chemical messengers of the body. Basically, it is utilised by the nervous system to send messages between neurons.

A neurotransmitter can influence a neuron in one of three ways – excitatory, inhibitory or modulatory. The excitatory transmitter will generate an electrical signal while the inhibitory transmitter prevents the generation of the electrical signal. Modulatory, on the other hand, regulate the population of neurons. The interactions of neurotransmitters are crucial in different functions of the nervous system as well as controlling the bodily functions.

Here are the key neurotransmitters you should know about and how it affects you:


Dopamine is involved in different functions from motor control, motivation, reward, and reinforcement. To increase dopamine, you should regularly set goals and achieve them.


Serotonin is linked with memory, appetite, sleep and mood functions. In response to eating food, it is produced in the gastrointestinal tract.

gaba for depression


Oxytocin is linked to human bonding, trust, and loyalty. For a couple living far from each other, oxytocin drives the feeling of longing to bond with that person again. There was also a study that explored the oxytocin levels of owner and dog after spending time together.


If you wonder how to increase gaba, the answer is definitely. It is known as “self-produced morphine”. The truth is, endorphins function like opiates. It is secreted by the pituitary gland and the hypothalamus especially during a vigorous physical exertion including sexual intercourse.

There was a clinical study in 1999 that revealed inserting acupuncture needles into particular body points trigger the secretion of endorphins. With this, acupuncture is a good way to stimulate the release of endorphins to your body.

GABA (Gamma-aminobutyric Acid)

If you wonder does gaba help with depression, yes it does. This is because GABA is an inhibitory transmitter. It works by slowing down the firing of neurons, which will create a natural calming effect. Increase in GABA level will alleviate symptoms of depression and boost mood. It can even improve sleep and can help women deal with PMS (Premenstrual Syndrome). Additionally, it can alleviate pain and decrease blood pressure.

It has many benefits. You can naturally induce GABA through practicing yoga and meditation. There was a study from the Journal of Alternative and Complementary Medicine revealing that a 27% increase in GABA levels was noted among yoga practitioners. Aside from yoga, you can also consider GABA supplements.

When you tackle anxiety or depression, the first thing that you should do is to make simple lifestyle changes. The lifestyle changes should aim to improve brain chemistry to make you feel better thereby maximising your full potential.

September 16, 2018